sales

As part of the BEyond Sales series, this month we’re focusing on BEing Inquisitive
This weeks focus: BE persistent - WHEN they don’t respond, what will you do?
For sales professionals everywhere.

Persistence is one of the most powerful tools in sales—but it’s also one of the most misunderstood. The fine line between being persistent and being pushy can make or break a deal.

Here’s the truth: successful sales professionals stay the course. They know when to push, when to pause, and when to pivot.…

As part of the BEyond Sales series, this month we’re focusing on BEing Inquisitive
This weeks focus: BE Tactful – HOW are you going to ask?
For sales professionals everywhere.

Beth,

Some salespeople hesitate to ask the critical questions that guide a sale because they fear sounding intrusive or offensive. But here’s the truth: asking the right questions—tactfully—builds trust, uncovers needs, and moves the conversation forward.

The key is how you ask.

Start Broad, Then Narrow In

Ease into the…

As part of the BEyond Sales series, this month we’re focusing on BEing Inquisitive
This weeks focus: BE Knowledgeable – What Do You Need to Know?
For sales professionals everywhere.

The most successful salespeople aren’t the ones who know everything about their products—they’re the ones who know the right things about their customers.

Sure, product knowledge is important. But understanding your customer? That’s where real sales success lives. Floyd Wickman said it best: “What’s in the mind of yo…

For sales professionals everywhere

This month, the blog and webinar series are about Being Prepared—with BEING as the operative word.

Being prepared carries a state of mind of thoughtfulness and thinking ahead. It means considering current conditions in business and in your life that will impact the actions you take and the results you produce.

Being prepared coincides with being proactive, as they have a similar relationship to taking initiative. Last month, we talked about Being Intentional…

All of this talk about intentionality can seem daunting at first. The idea of consistently focusing your energy and attention might appear exhausting. And maybe, at the very beginning, it is.

But consider this: intentionality is a practice, not perfection. It’s about bringing yourself fully into the present moment and becoming aware of what’s happening around you—the environment, the people, and the conditions—that might impact your actions and intentions.

The more you practice being present a…

Have you ever noticed how elite athletes or performers prepare just before they take action? Whether it’s stepping onto the track or walking on stage, they all take a moment to breathe. They center themselves. They focus on what’s next, slowing everything down to concentrate fully on the intention of their next action.

In sales, this same intentionality can be a game-changer. It’s about slowing down and aligning every action with a purpose—whether it’s picking up the phone, greeting a new oppor…

For sales professionals everywhere

Being intentional is a powerful mindset, but it’s more than just a philosophy—it’s a practical approach that can transform your sales results. By narrowing your focus and aligning your actions with a clear, desired outcome, you set yourself up for success.

What Does It Mean to Be Intentional?
At its core, being intentional is about clarity and purpose. It’s about knowing exactly what result you’re aiming for and letting that outcome guide your actions. While b…

What’s your outcome? What’s the goal you’re out to create?

Being intentional means having a clear purpose behind every action you take. It’s about being deliberate with your time, energy, and focus to ensure that every step you make is working toward the results you want to achieve.

When it comes to sales, intentionality starts with defining clear outcomes. Do you know what you’re aiming for in each interaction, each call, each proposal? Without a defined goal, it’s easy to get sidetracked or …

Even with the best intentions and strategies, not every customer interaction will lead to a sale or an appointment on the spot. That’s just the nature of sales. But don’t lose heart—what truly sets successful salespeople apart is their ability to follow up effectively. When you don’t get the immediate result you’re aiming for, your next step is to follow up with purpose and persistence. Here’s how to turn those "maybes" into "yeses":

1. Commit to Multiple Follow-Up Calls Plan to call up to five …

This article is the third in our series about maximizing opportunities with less retail traffic. Remember, traffic count is just one of many performance indicators. If you want to write more business, you can do that in one of three ways:

1. See More People

Increase your personal contacts and opportunities. Incoming showroom traffic is only ONE way to do that. Outreach, prospecting, and networking are powerful ways to develop contacts without waiting for them to walk through the door. Be proac…