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Sales Managers
Selling also is…Frustrating
Selling is frustrating when all signs point to the sale happening, only to have life throw a curve (spouse got relocated and they are moving, found mold in the basement that will cost $25,000 to fix) and a sale that was expected this month evaporates. Or a great sale gets cancelled because the delivery staff made some errors that couldn’t be rectified quickly. Or a customer thinks that they color they saw on the sample in the showroom was different from the color of the sofa that was delivered, …
Selling also is…Strategic
I am an unabashed fan of checklists…of goals…of action plans. They don’t guarantee success, but they surely contribute to it.
Selling is strategic, and consistent selling success is helped by an organized and methodical approach and a willingness to evaluate activity to see what is missing or can be improved.
Practice helps.
It helps to practice elements that are challenging. Asking discovery questions that direct the conversation and gather pertinent information is a stra…
Selling also is…Challenging
Let’s stay on the theme of “selling is hard” for a little bit…
Selling is challenging because there is so much that is unknown and unpredictable, and even with skill development and practice as ongoing activities, there are still factors that can’t be anticipated, and the seller needs to learn the balance of being flexible and being intentional.
Selling is challenging because it’s people – buyers and sellers – who bring their own stuff to each interaction that colors how …
Selling also is…Uncomfortable
uncomfortable.
Selling is uncomfortable because the seller is often in a position of asking questions of a buyer they
barely know, and those questions may seem personal, even though they’re necessary.
Selling is uncomfortable because the seller must ask questions that they might find hard to ask because
they think the questions are too pushy or invasive – falsely believing that if t…
Selling skill is measured by this…
Selling is...powerfully presenting
Selling is...inquisitive and skilled
Selling is...
I am going to try to take the mystery out of selling and to clear up some misconceptions about it and what it takes to be good at it…
Words beginning with PR: PRoject and PRoduct
Words beginning with PR: PRocess
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